Privacy Policy


Privacy Policy

Kaufman Institute website (the “Site” or “Website”) is owned and operated by Kaufman Institute (the “Company”). Kaufman Institute has created this Privacy Policy to demonstrate its commitment to user privacy and online data security, and to communicate its online information gathering, use and dissemination practices for users of this Site. We encourage users to take time to read and understand this Privacy Policy and to contact us if you have any questions or concerns with this Privacy Policy or anything you see or experience on this Site.

Information We May Collect

You can browse our Site without providing any personal or individually identifiable information. There are times when you may choose to give us personally identifiable information. For example, you may wish to register to create an account on our Site, to receive e-mails from us, to receive invitations, or to preview new content on the Site. In addition, we may use a third-party to provide interfaces and services for our Site. Such third-parties and we may obtain other personally identifiable information as set forth below. When we or our third-party vendors conduct fraud monitoring, prevention and detection activities, we may also receive personal data about you from our business partners, financial service providers, identity verification services, and publicly available sources (e.g., name, address, phone number, country), as necessary to confirm your identity and prevent fraud. Our fraud monitoring, detection and prevention services may use technology that helps us assess the risk associated with an attempted transaction that is enabled on our Website or the application that collects information. You may also choose to submit information to us via other methods, including: (i) in response to marketing or other communications, (ii) through social media or online forums, (iii) through participation in an offer, program or promotion, (iv) in connection with an actual or potential business relationship with us, or (v) by giving us your business card or contact details at trade shows or other events.

Personally Identifiable Information

In order to utilize certain features of the Site, you may be asked to provide personally identifiable information such as your e-mail address, name, mailing address and credit card information, as well as other information, which you may provide voluntarily. We collect such personally identifiable information that you give us so that we may:

  • Authenticate registered users
  • Post your content and comments
  • Personalize your experience on the site
  • Keep you informed of new content and services on the Site
  • Improve customer service and respond to your requests for information

Site Usage Data

We may record your interactions with our websites, our advertisements, emails or other applications we provide using data collection tools such as web logs, beacons, cookies, embedded web links and other commonly used tools. “Cookies” are small text files that are placed on your computer by our Site for the purpose of facilitating and enhancing your communication and interaction with the Site and collecting aggregate information. You may stop or restrict the placement of cookies on your computer or flush them from your browser by adjusting your web browser preferences and browser plug-in settings, in which case you may still use our Site, but it may interfere with some of its functionality.

The kind of information we may collect includes:

  • Your Internet Protocol (IP) address
  • The pages visited on our Site and the time spent on each page
  • The links clicked on our Site;
  • The features used;
  • The domain name of the sites from which visitors connect to our Site and the sites to which visitors connect through our service;
  • Credit/debit card information, including, but not limited to, your credit/debit card number, expiration date and CVC code.

We use Site usage data to develop, manage, and improve the Site. Sometimes we may aggregate Site usage data with personally identifiable information from registered members. We may use that information to:

  • Manage the Site
  • Help resolve problems
  • Analyze use of the Site
  • Notify you about products or services that we, our third party marketing partners, and members may offer from time-to-time

Circumstances may arise where, whether for strategic or other business reasons, Company decides to sell, buy, merge or otherwise reorganize businesses. Such a transaction may involve the disclosure of personally identifiable information to prospective or actual purchasers, or the receipt of it from sellers. It is our practice to seek appropriate protection for information in these types of transactions.

How We Use Personal Data

a. Our products and services.

We rely upon a number of legal grounds to ensure that our use of your personal data is compliant with applicable law. We use personal data to facilitate the business relationships we have with our users, to comply with our financial regulatory and other legal obligations, and to pursue our legitimate business interests. We also use personal data to complete payment transactions and to provide payment-related services to our users.

b. Marketing and events-related communications.

We may send you email marketing communications about our products and services, invite you to participate in our events or surveys, or otherwise communicate with you for marketing purposes, provided that we do so in accordance with the consent requirements that are imposed by applicable law. When we collect your business contact details through our participation at trade shows or other events, we may use the information to follow-up with you regarding an event, send you information that you have requested on our products and services and, with your permission, include you on our marketing information campaigns.

c. Interest-based advertising.

When you visit our Site or access our online services, both we and certain third parties collect information about your online activities over time and across different sites to provide you with advertising about products and services tailored to your individual interests (this type of advertising is called “interest-based advertising”). These third parties may place or recognize a unique cookie or other technology on your browser (including the use of pixel tags). Where required by applicable law, we will obtain your consent prior to processing of your information for the purpose of interest-based advertising.

You may see our ads on other websites or mobile apps because we participate in advertising networks. Ad networks allow us to target our messaging to users based on a range of factors, including demographic data, users’ inferred interests and browsing context (for example, the time and date of your visit to our Site, the pages that you viewed, and the links that you clicked on). This technology also helps us track the effectiveness of our marketing efforts and understand if you have seen one of our advertisements.

Disclosure of Information

Company may permit its employees, vendors and subcontractors to access your personally identifiable information, but they are only permitted to do so in connection with services they are performing for Company. They are not authorized by Company to use the information for their own benefit. Company may disclose personally identifiable information as required by law or legal process.

Company may disclose personally identifiable information to investigate suspected fraud, harassment or other violations of any law, rule or regulation, or the terms or policies for the Site.

In the event of a sale, merger, liquidation, dissolution, reorganization or acquisition of Company, information Company has collected about you may be sold or otherwise transferred. However, this will only happen if the party acquiring the information agrees to use personally identifiable information in a manner which is substantially similar to the uses described in this policy.


By signing up to use this Service with your email you consent to receive email communication from us. On a regular basis, you will receive email from the site initiating from a no-reply email or a Kaufman Institute associate that is working with you about a submission you initiated. Also, from time to time, we may send e-mail to users regarding updates to the Site, special offers, press releases and announcements concerning the services we provide, as well as important changes in our Terms and Conditions and Privacy Policy. If at any time you decide for any reason that you no longer wish to receive such communications, you may stop using our service. To stop using our service you can:

  • Wait until your account is disabled
  • Manually disable your account.
  • Have your agency manager disable your account.

Hyperlinks and Referrals

Websites accessible via our Site (through hyperlinks, advertisements or otherwise) have their own privacy policies and data collection, use and disclosure practices. Please consult each site's Terms and Conditions and Privacy Policy prior to use.

Children's Privacy

We do not knowingly collect or distribute personally identifiable information from minor children. If you are the parent or guardian of a minor child and believe that they have disclosed personally identifiable information to us, please contact us by e-mail so that we may delete the minor's information.

Contact Us

If you have any questions about this Privacy Policy, please feel free to contact us in writing at:
ATTN Privacy Matters.
220 Kaufman Financial Center
30833 Northwestern Hwy.
Farmington Hills, MI 48334

Effective Date

This Privacy Policy is effective as of December 1, 2018. We reserve the right to change this Privacy Policy at any time. If we change it, we will post the then-current Privacy Policy on this page. Any changes to this Privacy Policy will be effective as of the day they are posted.